Damborg is a mainstay in the CrossFit community—his obvious passion unmatched by few. So it was no surprise when Damborg announced he was opening his own gym. Knowing how drastically CrossFit had improved his own life, Damborg’s passion has always been to help the “Average Jo” get fit. 

“When we started, my goal was to appeal to everyone else—not just to competitors,” he explained. “I tailor to the ‘everybody else’ crowd,” he laughed.

Brett Marshall of CrossFit Calgary has found a way to run a competitor's program that's helping both his business and his athletes, all the while keeping his community cohesively intact.